From social videos, corporate videos to Kickstarter or broadcast series visions, Blink is your partner on your video production.
Research shows that video content outperforms other medium in generating engagement, brand awareness and conversions. When wanting to educate, inspire or create awareness, combining visuals, vivid colour, movement and bold graphics, sound (engaging speech or emotional music) through the magic of video. Together, these elements make your message memorable.

More people engage with video than any other content.
- Seventy-two percent of consumers prefer video to learn about a product or service.
- Fifty-three percent of consumers and 66 percent of millennials say they’ve engaged with a brand after watching a video on social media.
Video content is more memorable than other forms of advertising.
- Eighty percent of users can recall a video ad they’ve seen in the past 30 days.
- Viewers retain 95 percent of a message when they watch it in a video.
Video is the most shared content.
- Videos are shared 1200 percent more times than links and text combined.
- After watching a branded video they enjoyed, 83 percent of consumers would consider sharing it with their friends.
GetConnected
GetConnected has been a trusted source of Canadian technology journalism on television and radio since 2000. Mike Agerbo and team have been reporting on breaking technology news, testing gadgets, interviewing experts, and bringing technology to you for nearly 20 years. We aim to entertain, educate, inspire, and empower our community to understand and appreciate technology like we do. Watch us on TV, listen to our podcasts or live radio, and follow us online. Join us and get connected to tech stories that matter to you.





AMI Accessible Media Inc.
Are you prepared for an emergency – floods, earthquakes, tornadoes or wildfires? Everything can change in an instant when a disaster strikes. Imagine weathering such an event, but you’re blind or visually impaired; what else would you need to prepare? Our new “AMI Emergency Series” with host Ness Murby tackles the challenge, guiding this dedicated audience to the right preparation. We’re excited to announce the launch of this exciting 20-episode series. Visit AMI to see the series unfold.




Home Depot
To feature the wide range of Smart Home products available at Home Depot Canada, our GetConnected editorial team breaks down new tech so everyone can understand it. To drive wide consumer engagement, the short bite-size videos are created in a conversational tone as the tech experts share easy to follow instructions, while highlighting the product’s features and benefits. Where should you start when choosing a new smart assistant? What are the benefits of a smart thermostat? What is smart home lighting and how do you customize for each of your home’s multiple rooms? What can you do for your home’s security? GetConnected is creating several monthly videos you may see in Home Depot’s ad campaigns, their website and social channels.



ESPRO
ESPRO, makers of coffee and espresso tools for connoisseurs, turned to Blink to bring the features and benefits of their new “Bloom Pour Over Coffee Brewer” product to life, and to attract coffee consumers to support the exciting product launch on Kickstarter. “My Best Cup” – a campaign for coffee lovers and baristas, filled with compelling content and imagery to fuel the ESPRO Kickstarter Campaign. Learning from the insights into the lives of coffee lovers and those in the coffee business, the “My Best Cup” leads us through the daily rituals and the importance of brewing a great coffee with the finest tools. As crowdfunding continues to grow rapidly in Canada and businesses increasingly turn to this to grow awareness of a launch, stand out content is key. Blink created compelling content to use across the multiplatform launch, including a feature lifestyle video, how-to videos and supporting product and feature visuals to create excitement and intrigue for coffee lovers, including:- Kickstarter Crowdfunding website
- PR and Media announcements
- Trade Event signage and collateral
- Social Media platforms
- BLOOM Pour Over Packaging



