Our Work ›
Encouraging prospective bikeshare riders, seeking a fun and joyful way to navigate their city, to take their first Lyft Bike or Scooter ride by offering them a seamless free unlock upon download.
Everyone’s seen the bikes and scooters around their city-they know they’re there. But we want to spark a spontaneous moment, encouraging riders to break free from routine with a free unlock on us. Each ride offers that ‘breezy’ feeling-light, effortless, and carefree-both in how they move and how they feel as they glide through the city.
Great success with over 65% customer usage and over 3500 redemptions.
Our Work › Our Approach Expanding its reach, refining its vision, and stepping into a global future. Zema Global was transforming its identity to reflect this next chapter while maintaining the trust
Our Work › Case Study Coming Soon Our Approach Expanding its reach, refining its vision, and stepping into a global future. Zema Global was transforming its identity to reflect this next chapter
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